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Asia-Focus . Media . Industry Publication

July 26, 2024

Spotify b2b campaign created Spreadbeats Music Video. Music Press Asia
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Spreadbeats: Where Music Meets Data Magic

Spotify has launched a new B2B campaign, ‘Spreadbeats,’ featuring a music video created and distributed entirely within a media plan spreadsheet. Aiming to make media plans as vibrant and energetic as Spotify’s brand and platform, the campaign follows a single cell—E7—and its evolution into a colorful 3D character. This transformation acts as a metaphor for the creative ways brands can…

Discover Music With Heineken®

Music sounds better when shared! Heineken® is excited to announce the return of its global music platform, “Refresh Your Music,…

Heineken Refresh Music Campaign Apr2024. Music Press Asia

JJ Lin Announces JJ20 World Tour

When JJ Lin announced its 2022 world tour in May, it hadn’t specifically confirmed which country it will stop in. But last week, three Asian countries were announced — Kuala…

JJ Lin Announces JJ20 World Tour Asia. Music Press Asia

Coronavirus: Who’s There To Help?

Are you affected by what is happening across the region? We are putting together a list of links and communities and their initiatives launched to pull the creative pool together…

Avril Lavigne cancelled 11 world tour dates in Asia amidst the spreading coronavirus. Music Press Asia.

Don't miss

As of February 2017, there are more than 400 hours of content uploaded to YouTube each minute, and one billion hours of content are watched on YouTube every day.

YouTube Credits Songwriter, Label, Publisher Of Music Videos

YouTube announced today that “Music in this video” now credits the artist, songwriter, label and publishers of over half a billion music videos. By including music credits on the platform, it signifies a positive and dramatic move towards crediting the creator community. These ‘music discovery’ information are available on both music videos and content that features recorded music generated by…

More Spotify

K-Pop Music Frenzy on Spotify Playlists

The launch of Spotify’s “Hub” in 2015 has garnered more than 6.6 billion K-pop streams with over 14.4 billion of listening minutes. When we thought that we’ve just had enough…

Photo courtesy of Grammy.com.

Singaporean Group Breaking It in The Philippines

The Filipino/ Singapore siblings are well known as the only group that was selected to participate in Simon Cowell’s Online Talent Search in 2014. They have recently joined Vehnee Saturno’s…

Breaker Singapore Group debut in the Philippines

IFPI: Streaming Market Increased by 6 Percent Globally

Strong growth in the global recorded music market increased by 5.9 percent totalling a revenue of US$15.7 billion in 2016, the highest rate since IFPI began tracking the market in 1997. According to IFPI’s Global Music Report, digital sales has up 17.7 percent across the…

Beyonce's Lemonade topped Adele's 25 and Drake's Views on IFPI's 2016 Global Albums list (based on physical and digital sales, but excluding streams). Metallica's Hardwired...To Self-Destruct and David Bowie's Blackstar concluded the top five highest-seeling albums worldwide.