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Asia-Focus . Media . Industry Publication

April 27, 2025

VIRAL MUSIC

Netflix’s Mismatched Fandom Reaches Newer Heights

Redefining the Marketing Playbook for OTT Soundtracks ‘Ishq Hai’ – one of the songs from the soundtrack of Netflix’s hit web series Mismatched: Season 3 landed on the #1 on Spotify India Top 50 and Spotify’s Global Viral 50 Top 50 charts in just about three weeks. This milestone reinforces the fandom for the Mismatched franchise and its music and…

Talks at Asia TV Forum: Content Is Still King

Good quality content transcends boundaries. The 3-day conference at ATF 2022 (7-9 Dec) will include discussions and content showcases that will focus on exclusive insights and strategic visions for 2023…

Singapore to host Asia TV Forum in December 2022

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Avril Lavigne cancelled 11 world tour dates in Asia amidst the spreading coronavirus. Music Press Asia.
live music

Coronavirus: Who’s There To Help?

Are you affected by what is happening across the region? We are putting together a list of links and communities and their initiatives launched to pull the creative pool together amidst the challenges in live entertainment. This article was updated on April 3, 2020, 3:03 p.m. This list will be updated weekly. Know an event or project that can be…

Is Amazon Prime India Cheaper Than Netflix?

In its efforts to attract users to Amazon, it is giving Indian subscribers an introductory offer to purchase a one-year subscription to Prime (including access to Amazon Prime Video) for…

Amazon vs. Netflix: Music subscription-based services are competing for consumer shares in India

Is Playster The Next YouTube?

Calling itself ‘the Netflix of everything’, Playster has recently launched an ‘all you can eat’ offer allowing access to a range of subscription options involving e-books/audiobooks [$9.95], movies [$3.95], music…

Playster announce partnerships with Sony, Warner and The Orchard

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