Universal Music, Interscope Records Now Serves YG Entertainment’s Blackpink
We are just beginning to see the tip of the iceberg: Blackpink’s latest music video Ddu-Du-Dhu-Dhu released just 4 months ago on YouTube has garnered overe 450 million views. The video has not only attracted scores of fans worldwide, but also strategic interest directly affecting YG Entertainment, a Korean artist management company famed for other chart-topping artists including PSY and Big Bang. In a recent release, Universal Music Group (UMG) and Interscope Records have announced a global deal to represent Blackpink’s music, a Korean act managed by YG Entertainment. Between…



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