How to Pick The Right Social Media Influencer For Your Brand?
A recent Vietnamese-based start-up, Hiip, has created new approach as to how it can be solved. According to Phi Nguyen, co-founder of Hiip, social data and algorithms are used to match brands and advertisers with the right influencers. They offer all types of influencers – with “niche” ones with the same “long-tail” impact as the largely popular ones. Brand owners…
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