Wong will oversee the day-to-day running of WMG’s Beijing office and is also expected to expand the company’s business in Mainland China, working with players in the overall media and entertainment ecosystem.He has held a number of executive positions with global and local media and entertainment companies; covering strategic partnerships and business development, capital markets and investment, branded content, licensing, gaming, digital content and distribution.
“This is an exciting time to join Warner Music Group. Our local partnerships are enabling us to tap the huge potential of the Chinese market. We are in pole position to effectively monetise the huge consumption of music that is taking place in China,” said Wong.
Before joining WMG, he was General Manager of Strategy and Investment, Business Development and Digital Business at Oriental DreamWorks. Prior to that, he served as Head of Strategy and Business Development at DMG, a local Chinese media and entertainment conglomerate.
Wong began his career in KPMG’s technology, media and telecom (TMT) division, advising local and multinational companies, as well as governments, on strategy, investment, development and operations.
“With his entertainment industry experience, combined with Sam Chen’s A&R expertise and Andy Ma’s business development skills, we have the strongest executive team of any music company in China. WMG is therefore well-placed to maximise the enormous potential of the music business in China in the years ahead,” said Simon Robson, Asia President of WMG.
He holds Bachelor of Commerce and an MBA from the University of British Columbia and the Rutgers School of Business respectively. He is an avid music lover, plays the guitar and was classically trained to play the violin and piano.