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All That Matters To Launch First Online Conference

All That Matters launch first online conference in September 2020. Image courtesy of Branded. Music Press Asia.

All That Matters launch first online conference in September 2020. Image courtesy of Branded. Music Press Asia.

Amidst the pandemic, All That Matters is going ahead with their music and entertainment industry conference timeline launching their first conference online from 14-18 September, 2020.

Its recent announcement made a confident pledge that it ‘is not just another webinar’. Promising, even, creative engagement with kids (while parents work from home and online). With celebrity speaker including Edison Chen.

Adding Family Matters to the brand’s already large bag of conference monopoly in the entertainment sector, this year isn’t too much of a different besides going live online. However, the game of cashing in on live conferencing has significantly changed due to the Covid-19 pandemic. And we are keeping our fingers crossed for team Branded.

One of Southeast Asia’s most prominent music and entertainment industry conference, Branded announced its acquisition by Dentsu Aegis Network in October 2018 to join Dentsu’s very own lifestyle marketing agency MKTG; a merger that would expand its areas in live media events and develop content and IP ownership in sport, music, gaming and entertainment.

Recent speaker announcement below:

Read more from our CONFERENCE segment here.

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