Asia-Focus . Media . Industry Publication

July 22, 2024

BB King the brand lives on at 96. Music Press Asia
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UNITED STATES - JULY 06: NEWPORT JAZZ FESTIVAL Photo of BB KING, B.B King performing on stage (Photo by David Redfern/Redferns).
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B.B. King The Brand Lives On At 96

The B.B. King Music Company, owner of all rights to B.B. King likeness and related trademarks and copyright on behalf of the King Family Trust has recently announced a revitalized partnership with American guitar brand, Gibson. An initiative with the aim of preserving the life legacy of B.B. King, this partnership was announcement rather timely following the 96th birthday anniversary…

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